The Coca-Cola Company, specifically the European team, has been an integral partner to 2041 over the last 5 years with regard to the E-Base. Each year their dedicated and passionate team of employees has aided the design, build and promotion of the E-Base.

The partnership between 2041 and Coca-Cola began at the 2002 World Summit for Sustainable Development in Johannesburg.

Coca-Cola became the first corporation to participate in an expedition to Antarctica. Each year and international group of Coca-Cola employees and bottlers join the expedition and embark on a journey of inspirational leadership and teamwork.